Prototype
The Problem
A home closing involves loan officers, insurance agents, title companies, and escrow, each with their own emails, portals, and status updates. Buyers lose the plot; professionals burn hours re-explaining status; and the mistakes hide in the handoffs between parties.
What I Noticed
Every existing tool serves one professional and treats everyone else, including the buyer, as an external party to notify. Nobody owns the whole picture, so the person with the most at stake has the least visibility. The insight: design around the consumer, and the professionals benefit too.
The Opportunity
One shared closing where the buyer sees qualification (including combined co-borrower scenarios) in plain language, every professional works the same permissioned timeline, and everyone can see what’s done, what’s blocked, and who owes what. Success looks like fewer status calls and no surprise delays.
What I Designed
A consumer-first platform: co-borrower combined qualification modeling, a role-permissioned shared timeline, document collection with milestone tracking, and plain-language explanations at every step, no industry jargon between the buyer and their own purchase.
What I Built
Current Status
Working prototype with a live demonstration deployment. Not open for public signups.
Interested in a pilot or partnership?
Hearthline is developed by JDG as an internal product. If it maps to your business, a conversation costs nothing.
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