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WorkNot a screenshot gallery. A record of thinking.
Every project shows the problem, the thinking behind it, and its honest status. No invented clients. No fabricated results.
Lead Radar. Buyers announce themselves. This hears them.
A demand intelligence platform that scans public sources for people actively asking to switch, scores each signal, and lands it in a pipeline built for same-day follow-up. Built for insurance first. Designed for any market where buyers speak up before they buy.
Prototype
“Renewal just jumped $400. Who has better home insurance rates?”
“Moving to San Jose next month. Need new auto coverage.”
“Any small business policy recommendations? Mine keeps raising rates.”
Product interface illustration · sample data, not results
“Maya has grown into a confident reader this quarter. She now chooses chapter books on her own and defends her ideas with evidence from the text, a big step from September.”
Product interface illustration · sample data
Classroom Narrative. Evenings returned to teachers.
Built shoulder to shoulder with a career educator and school principal: guided narrative writing that keeps the teacher’s own voice, class-level insight at a glance, and targeted practice material. In real private classroom use.
Pilot
Original products, built and tested in-house.
Entrepreneurial experiments, the same discipline clients get, applied to our own ideas.
AdForge One
Referral Desk
PolicyPilot
Hearthline
NFC Proof-of-Presence
Built to show capability, honestly labeled.
Working demonstrations of industry systems, each one names the capability it proves.
Field-Service Operations Platform
A demonstration platform built to learn the home-services industry from the inside: scheduling and dispatch, customer files and job history, estimates and an intelligent price book, technician workflows, payments orchestration, and post-job follow-up. Built around frontline crews, not office software habits.
Capability shown: studying an unfamiliar industry’s workflow and designing around the people in the truck, the discipline JDG brings to HVAC, contractor, and home-service clients.
Controlled-Environment Positioning System
Website strategy and positioning for janitorial services in technically demanding environments, including Class 100 to Class 100,000 clean rooms, translating capability into buyer trust and qualified inquiries.
Capability shown: positioning specialized services so technical strength becomes commercial strength.
HVAC Website & Ad Engine
Service-page architecture, ad concepts, estimate funnels, and conversion paths for HVAC companies competing in crowded local search results.
Capability shown: connecting local demand to calls, estimates, and measurable follow-up.
Live Walk-In Availability Engine
A truth-first availability system for walk-in businesses: real-time capacity, a bilateral queue, and a watermarked sandbox for safe piloting.
Capability shown: building trustworthy real-time systems where accuracy is the product.
Where the operating instincts come from.
Before JDG: hands-on insurance sales, local-business marketing, lead conversion, and operational software piloted in a live enterprise facility. Names are shared in conversation, never used as marketing.
What could work better in your business?
Maybe you know the answer. Maybe something just feels off. Either is enough to start.
Same-day replies on weekdays · Direct line to the founder · No newsletter, no sales sequence