Home/Work/Lead Radar

JDG Labs · Go-to-Market · Demand Intelligence

Lead Radar

An intent radar that surfaces people actively asking to switch. Presented the way every JDG project is: problem first, thinking visible, status honest.

Prototype

The Problem

Insurance producers pay for shared lead lists that several competitors call first. Meanwhile, real buyers announce themselves in public every day: asking for carrier recommendations, complaining about a renewal, mentioning a move or a new car. Nobody watches that signal systematically, so the warmest moments go to whoever stumbles on them.

What I Noticed

From inside insurance sales, timing beats targeting. The person publicly asking who has cheaper coverage today is worth more than a thousand-record list. Conventional lead generation optimizes for volume. The winners optimize for the moment.

The Opportunity

A radar that continuously scans public sources for switching intent, scores relevance, and lands each signal in a pipeline while the moment is still warm. Success looks like a producer opening the app to a short list of people already asking, instead of a cold list everyone owns.

What I Designed

An intent engine feeding a purpose-built pipeline: source watchers, relevance scoring, deduplication, same-day outreach workflow, and compliance-conscious contact practices. Built for insurance first, designed to generalize to any market where buyers announce intent publicly.

What I Built

Web Intent Radar scanning public sources for switching signalsRelevance scoring and deduplicationPipeline built for same-day follow-upSeeded demo environment for walkthroughs

Current Status

Working prototype. Demonstrations available on request.

Interested in a pilot or partnership?

Lead Radar is developed by JDG as an internal product. If it maps to your business, a conversation costs nothing.

Same-day replies on weekdays · Direct line to the founder · No newsletter, no sales sequence